Are you ready to transform your CTO career? In our latest podcast, we had the privilege of speaking with Marina Vishnyakova, an esteemed leadership and business coach, about the critical skills and strategies needed to elevate your professional journey.
Whether you're a CTO, a VP of Engineering, or a senior technical leader, this conversation is packed with insights tailored just for you.
Watch the video on YouTube or below:
Marina Vishnyakova brings a wealth of knowledge to the table, with over 900 hours of coaching under her belt. Her expertise spans leadership, personal branding, and self-leadership skills, making her a go-to resource for professionals aiming to advance their careers. In our interview, she sheds light on the essential skills that can make or break your success in the corporate world and beyond.
One of the most striking points Marina made during our conversation was the importance of communication and self-awareness. She highlighted how crucial these skills are, especially for those looking to secure new job opportunities or climb the corporate ladder.
"Understanding and being aware of who you are as a professional, with unique expertise and experience, is vital," Marina emphasizes.
It's easy to assume that years of experience automatically equate to proficiency in communication and leadership. However, Marina points out that these skills require continuous development and introspection. She suggests two primary ways to enhance self-awareness: self-observation and professional assessments.
Marina advocates for the use of 360-degree feedback to gain a comprehensive understanding of how you are perceived by your peers, subordinates, and superiors. This method involves gathering feedback from various sources within your professional circle, offering a well-rounded view of your strengths and areas for improvement.
"When you do a 360 assessment, approach it without emotions, focusing on what you can learn and how it can help you grow," Marina advises.
She further explains that this feedback is invaluable not just for identifying weaknesses, but also for recognizing strengths you might not be aware of. By understanding these aspects, you can better position yourself in the job market and within your organization.
So, how can you implement these insights into your daily routine? Marina suggests starting with self-observation. Pay attention to how others react to your communication and leadership style. Are there recurring themes in the feedback you receive? Use this information as a foundation for growth.
Another practical approach is to engage in 360-degree assessments. While it might seem daunting, Marina reassures that the benefits far outweigh the initial discomfort.
"Hiring a coach to conduct these assessments can provide deeper insights. Coaches know the right questions to ask and can help you interpret the feedback constructively," she explains.
In today's competitive job market, having a strong personal brand is more important than ever. Marina shares actionable strategies to enhance your visibility and reputation.
"Your personal brand is more than just your reputation; it's a path of self-development. It's about how you present yourself and your goals," Marina says.
She emphasizes the role of social media, particularly LinkedIn, in building and maintaining a professional presence. Consistently sharing your expertise, participating in industry events, and engaging with your network can significantly boost your personal brand.
Many technical leaders grapple with imposter syndrome, doubting their abilities despite evident success. Marina offers practical advice to overcome these feelings of inadequacy.
"Recognize imposter syndrome as a chance to reflect on your strengths and areas for growth. Use it as motivation to improve," she suggests.
She encourages professionals to focus on their achievements and the unique value they bring to their roles. This shift in perspective can help mitigate self-doubt and build confidence.
Marina also delves into the challenges and opportunities of transitioning from a corporate role to entrepreneurship. This shift requires a different mindset and skill set, particularly in marketing and sales.
"When moving to entrepreneurship, leverage your existing network and start small. Even volunteering can provide valuable testimonials and build your reputation," Marina advises.
She shares success stories of clients who have successfully navigated this transition, highlighting the importance of resilience and continuous learning.
As we wrapped up our conversation, Marina left us with some profound advice for senior technical leaders and aspiring CTOs.
"Listen to your inner desires. If you want more from your career, understand what needs to be done and take actionable steps to get there," she encourages.
Marina's insights underscore the importance of self-awareness, continuous improvement, and strategic personal branding in achieving professional success.
Interested in learning more from Marina? Check her website for more insights and personalized coaching. Implement her advice, and watch as your career reaches new heights.